Restaurant Dead Ringer revamped their wine list & needed a menu to reflect their new locally sourced, sustainable selection. They wanted the menu to be as accessible as possible, the fancy wine jargon was there, it was just easier to understand. We created a tabbed folder to categorise the different wine varieties, flavours & pairings. All the wine is good, we just wanted it to be right!

We sourced vibrant, vintage feel illustrations for the cover & printed the menu on beautiful 180gsm off-white paper. Dead Ringers co-owner Rob Sloan, then mounted the menus onto homemade timber backing boards, we love these moments of instinctive collaboration!

People involved